Whole Foods Frozen Pepperoni Pizza Recall: Misbranding Hazard
Whole Foods recalls ~73,898 lbs of frozen pepperoni pizza due to misbranding. Uncured pork pepperoni is not declared on the label.
Use caution until it’s fixed
misbranding
What happened, in plain English
Whole Foods Markets is recalling approximately 73,898 pounds of frozen pepperoni pizza products because they are misbranded. The packaging claims the product contains uncured beef pepperoni, but it actually contains uncured pork pepperoni. This discrepancy was discovered during a label review and resulted from a change in ingredient suppliers. Read more at govinfonow.com/recall/1275531-whole-foods-frozen-pepperoni-pizza-recall-misbranding-hazard.
Source Summary by GovInfoNow · govinfonow.com/recall/1275531-whole-foods-frozen-pepperoni-pizza-recall-misbranding-hazard · Updated October 11, 2026 · Official notice: USDA FSIS #010-2016
Cite this page
“Whole Foods Frozen Pepperoni Pizza Recall: Misbranding Hazard.” GovInfoNow, updated October 11, 2026. https://govinfonow.com/recall/1275531-whole-foods-frozen-pepperoni-pizza-recall-misbranding-hazard. Based on USDA FSIS recall #010-2016 (https://www.fsis.usda.gov/recalls-alerts/whole-foods-recalls-frozen-pizza-products-due-misbranding).
Why it’s dangerous
The hazard is misbranding, where the label incorrectly states the pepperoni is beef when it is actually pork. This poses a health risk to individuals who have sensitivities or intolerances to pork products, as they may unknowingly consume an allergen or ingredient they need to avoid.
Who’s affected
Consumers who purchased specific vacuum-sealed packages of Whole Foods Markets Pepperoni Pizza between January 2015 and January 2016. Individuals with sensitivities or intolerances to pork are at risk of adverse reactions.
How to tell if you have this one
Check for 10-oz. or 19-oz. vacuum-sealed packages labeled "WHOLE FOODS MARKETS, PIZZA, PEPPERONI." Look for the USDA establishment number EST. 20234 inside the USDA mark of inspection and sell-by dates ranging from Jan. 12, 2015, through Jan. 30, 2016.
- Brand
Whole Foods Markets- Category
Meat & poultry
What to do — step by step
Stop consuming the product
Do not eat the recalled pizzas if you have them in your freezer.
Discard or return items
Throw away the products or return them to the place of purchase for a refund.
What USDA FSIS says to do
Consumers who have purchased these products are urged not to consume them.
Where it went and when
Where it was distributed
Distributed in 7 states.
USDA FSIS distribution: “Connecticut, Maine, Massachusetts, New Hampshire, New Jersey, New York, Rhode Island”
States: Connecticut, Maine, Massachusetts, New Hampshire, New Jersey, New York, Rhode Island.
Recall timeline
FSIS closed this recall in 2016.
- FSIS closed the recall
- USDA FSIS announced the recall
Dates from the agency record only; steps without a date are left out.
Questions people ask
Where were these products sold?
The items were shipped for wholesale and retail sale in Connecticut, Maine, Massachusetts, New Hampshire, New Jersey, New York, and Rhode Island.
Has anyone been injured by this product?
There have been no confirmed reports of adverse reactions due to consumption of these products at the time of the recall announcement.
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Where this comes from
The facts (hazard, remedy, dates, manufacturer) are pulled from the official USDA FSIS recall record. The plain-language summary and step-by-step checklist are written by GovInfoNow to make the official notice easier to act on — they don’t replace it.
- Official source: USDA FSIS Recall #010-2016 (January 25, 2016)
- Plain-language summary written by qwen3.6:35b-a3b on October 11, 2026, from the official record above. Not reviewed by a person — if it conflicts with the USDA FSIS notice, the notice is correct. Report an error on this page.
- GovInfoNow is an independent service and is not a government agency. We republish official USDA FSIS recall data; we don’t issue, amend or administer recalls.